Strategy-Led Kajabi Systems
Your Kajabi setup might not have a design problem. It might have a systems problem.
STRATEGY-LED KAJABI SYSTEMS THAT SELL, SERVE, AND SCALE.
I build clean Kajabi growth systems for expert-led businesses - so your funnels, automations, and backend all work together… instead of against each other.
FREE 30-MINUTE CALL · NO OBLIGATION
- BUILT AND SHIPPED ON KAJABI -
// TRUSTED BY EXPERTS FEATURED IN
THE NEW YORK TIMES
THE WASHINGTON POST
COSMOPOLITAN
NEWSWEEK
BUSTLE
THE NEW YORK POST
Hey, I'm Ax
Connecting strategy and execution.
I'm the Certified Kajabi Expert behind MUHEN. I work with coaches, course creators, and consultants who are great at what they do… but stuck managing a messy tech stack that costs them time, leads, and revenue.
My funnels have generated over $100k in client revenue. And I've helped experts whose work has been featured in major outlets like the New York Times, Cosmopolitan, and Newsweek.
But here's the thing - I'm not just a builder. I connect the strategy and the execution, so everything you've built actually works together as one system.
$100k+
Certified
US · UK
AU · CA
Most experts don't have a traffic problem
They have a
PATCHWORK
Kajabi problem.
Here's what that looks like: your offers, funnels, emails, automations, checkout flows, and backend tasks were each built at different times... by different people... for different reasons.
So nothing connects cleanly. Leads fall through the cracks. Sales stall. And you end up being the manual glue holding it all together.
That's a systems problem.
The fix is one clean growth system, built with strategy first.
When your system works, you sell more clearly. You serve buyers more smoothly. And you grow without becoming more dependent on yourself to hold everything together.
Every project. One process
Every project runs through the same process that PRODUCES RESULTS
There's no guesswork in how I work. Every engagement - whether it's a sprint audit, a launch system, or a full backend build - runs through the S.C.A.L.E. process.
Every project starts with a proper scan of your business before anything gets built. Every build is shaped by strategy before a single page gets touched. Everything is assembled, tested, and QA'd before it goes live.
Same Process. Every time.
The consistency of the process is what produces consistent results, not a stack of disconnected deliverables you're left to stitch into shape yourself.
S
ScanDiagnose
Diagnose the business, offer, audience, funnel, Kajabi setup, and backend to find every system gap.
So you know what to build first without money wasted on fixes that don't move revenue.
C
CraftStrategy
Shape the strategy, funnel flow, copy direction, page structure, and implementation roadmap.
So the build has a clear plan without scattered ideas or disconnected deliverables.
A
AssembleBuild
Build the pages, products, emails, automations, checkout, CRM, and tracking inside Kajabi.
So strategy becomes a working system without you managing tech and freelancers.
L
LaunchTest & ship
Test the system - user path, links, forms, checkout, automations, emails, mobile, and handoff.
So it's ready for your audience without the broken links or launch-day stress.
E
EvaluateImprove
Review performance, collect feedback, identify leaks, and recommend the next improvements.
So the system keeps improving without the "set it and forget it" mess piling up.
from quick diagnosis to full done-for-you
HERE'S HOW
I CAN HELP.
// FREE DISCOVERY CALL
Let's Map Out Your Next Move
Book a free call and walk me through your current setup, your biggest challenges, and the results you're after. If I can help, I'll build out a strategy made for your specific goals.
FREE · NO STRINGS ATTACHED
// 01
Branding + Website
First impressions close deals before you ever get on a call. I help you create or revamp your brand and Kajabi website so it attracts the right people, builds trust fast, and turns visitors into leads and buyers.
// 02
Sales Funnels
Every offer has a funnel that fits it. I build and optimize Kajabi funnels so each one is using the right system for the right offer, and more of your visitors actually become buyers.
// 03
Course Platform
Getting students in is one thing. Keeping them is another. I build and revamp Kajabi course platforms so your students and members get an experience worth staying for.
WHAT CLIENTS ARE SAYING
The work speaks.
So do the PEOPLE
“Finally! Ugh, after all the bullshit I've gone through. Truthfully, I'm so glad we're working together. When I was going through all the pages, I was just like, dammit, thank you universe. I've been waiting for someone who A) is on top of his sh*t, B) is a great entrepreneur — you're so good at staying in touch and communicating. And I can tell that you love what you do.”
— Tristan Gatto · Creator of Yoga Prehab®
Where do I start?
Ready to build a
Kajabi system that actually works?
Book a free discovery call. We'll talk through what you need help with, what's holding you back right now, and what results you're trying to get. If it's a good fit, I'll put together a tailored strategy for your business.
Book Your Free Discovery Call →
Free · 30 Minutes · No Obligation
look at recent systems.
SEE THE WORK
Strategy-Led Kajabi Systems for Expert-Led Businesses Built on 